Influencer marketing for food and drink brands
Gifted product campaigns for snacks, drinks, sauces and anything else that lives on a shelf or in a fridge. Creators who like your category apply, try it, and post about it.
What food and drink brands use Eros for
Launching a new product
Put it in the hands of dozens of local creators in the same week, so people see it everywhere they scroll.
Getting into new stores
Show retailers real local demand with posts, saves and comments from their own neighbourhood.
Content you can reuse
Ask creators to reuse their posts on your channels. They get credited, you get authentic product content.
Pairing with restaurants
Run your product through venues already on Eros and get covered in both places.
A typical offer: a gifted product bundle shipped or picked up, in exchange for a Reel and a Story.
How it works
Same process as every Eros campaign.
- Post what you are offering and open the times creators can come in
- Local creators apply, and you see their rank, audience location and past work
- Approve who you want. Every creator has a card on file, so no-shows are on them
- Approve every post before it goes live, with disclosure tags checked
- Track reach, saves and shares per creator on your dashboard
Questions
How do creators get the product?
You choose. Ship it, or have creators pick it up. Gifted product is one of the campaign types in the brand portal.
Who owns the content?
The creator does. You can ask to reuse a post on your own channels and most creators are happy to say yes. When you do, they get credited. No quiet grabs of someone else's work.
How much does Eros cost?
A standard account is $199 a month month to month, $149 a month on a 6 month plan, or $99 a month on a 12 month plan. Agencies and groups pay $250 a month plus $100 per extra brand, with lower rates on 6 and 12 month plans. That covers the platform: posting campaigns, scheduling, approvals, post tracking and reporting. Most campaigns are gifted, meaning the creator gets a meal, a treatment, a class pass or a product in exchange for the content, so your other cost is usually what you give. Paid boosts are optional. The full breakdown is on the pricing page.
See who near you wants to post about your place.
Create a free account and browse the creators in your area before you spend anything. No card needed to sign up, and plans start at $99 a month when you launch.